posted on 2017-06-06, 03:44authored byPetrovìc-Lazarevìc, Sonja
A global market recognizes only those companies that gain and sustain competitive advantage. Such companies have low cost and differentiation of their products and services. They run their businesses through a modern quality management approach by comprehensive care for a safe and healthy environment. In order to compete in the global system, while focusing on safe and healthy environment, building companies should possess such quality assurance that provides customers with goods and services of appropriate quality. In this respect industrialized building organizations aiming to compete worldwide should take actions to gain and sustain superior efficiency, superior quality, superior innovation, and superior customer responsiveness. This would result in higher profits compared to other global competitors. If higher profits can be sustained in the long term, this would ensure a sustained competitive advantage supporting the issues of healthy environment.
History
Year of first publication
2000
Series
Working paper series (Monash University. Department of Management).