Crossing the multi-channel
journal contributionposted on 2017-05-04, 01:03 authored by Ogden-Barnes, Stephen
It used to be so simple. Buy products. Advertise products in newspapers. Display products in stores. Sell products from stores. How things have changed, writes Stephen Ogden-Barnes. Copyright 2006 Stephen Ogden-Barnes. No part of this article may be reproduced by any means without the written consent of the publisher.